We all know the importance of reviews, especially in hospitality where customers will frequently read reviews and make decisions on where to eat or stay based on the opinions of others.
There are however a few common themes:
- The majority of happy customers rarely seem to leave positive reviews, either forgetting or simply not bothering to search you out online, despite often finding you through reviews in the first place.
- Disgruntled customers however tend to flock to review sites, usually over trivial things and without ever saying a word. Silent assassins of your reputation.
- You want to ask for reviews but in many cases your customers are walk-ins and unlike many businesses, you never get the luxury of contact details to even request a review or add to your marketing.
Sound familiar?
Then our “RateUs” tool is here to help.
- One link to all of your chosen review platforms – opening instantly on your business’s review page (Tripadvisor, Google, Facebook, and more)
- Pre-screen your customers’ feedback, directing only positive experiences to your chosen review sites.
- Intercept and collect negative experiences privately, allowing you to respond in real-time via email, resolving issues before they ever result in a public review.
- £2500 Prize draw incentive– UK businesses can opt into our prize draw offer, all customers leaving you feedback through our platform (good or bad) are entered into a draw to win £2500, paid for and administered by wowreviews.co.uk at no cost to your business.
Guaranteed to increase review conversions.
- Capture walk-in customers through our review request resources (Details below)
- Market walk-in customers – All reviewers have their names and email collected, view and download them in your user dashboard with ease and add them to your future marketing database or run your own incentives if you desire.
- Rank higher on review sites and quickly bury past negative reviews.
- 2 Minute set up, customisable and unique to your business.
And More
How does it work and how can I share my link?
Sharing your link
These are our recommendations for requesting reviews and maximising results if you run a hospitality business.
All of the below resources can be ordered direct from our store or downloaded free if you wish to print your own or simply use them for inspiration to design your own.
If after reviewing these resources you feel you require a custom offering and would like our help, this can be discussed by emailing info@wowreviews.co.uk. Where possible we can supply custom artwork at no additional cost, as we are always happy to support our users if they have specific house styles they wish to match or other unique requirements.
Review Cards
Hands down the favourites amongst restaurants, pubs, and cafes using our platform
- Featuring a QR code for quick access to your RateUs site as well as the direct link.
- Multiple variants to suit your needs
- Can be purchased direct or downloaded for free to customise or draw inspiration for your own.
Folded – A popular option in pubs and cafes for placing on tables to collect reviews passively.
Double-sided cards – Useful to present with bills, also allows waiting staff to add an extra prompt for maximum results.
Review Stickers
Another popular option, often in conjunction with cards. Perfect for tables or bill trays.
- QR code and Link
- Industrial grade, waterproof, and scratch resistant with high tack adhesive (When ordered direct)
Strut Cards
Good for high-traffic areas such as bars, counters, and tables
SMS/EMAIL
For those with booking systems, it is beneficial to add your review link to your email/sms chain, allowing you to automatically request reviews after customers have left.
Ultimately how you choose to share your link is up to you, but in hospitality, the above methods prove the most effective, and the more exposure you give the link the more reviews you will collect, for most a review card with the bill and a friendly prompt from the waiting staff will yield the best results. If in the UK and using our incentive it makes the prompt easy as there’s something in it for the customer.
Results?
Results will of course depend on how you implement the system, like a treadmill if you are not consistent in using it, you don’t lose weight. Those who follow the steps above and ensure they consistently present their link typically find their positive reviews increase many magnitudes. It would not be uncommon to see a years worth of reviews in a matter of weeks.
With most in the industry leaving reviews to chance you can score an easy win over competitors with our RateUs tool.
Want to get started?
Register your account now, set up is easy and only takes a minute.
Want resources?
Visit our store or download free here
Have questions?
Email us: Info@wowreviews.co.uk
